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Our course orientation is February 23, 2023, at 7 PM CST
Class starts on Thursday,
March 2, 2023 at 7 PM CST
The Proven Roadmap for Profitable Businesses: The Momentum Mastermind
Don't let the struggles of running a business keep you up at night. Let The Momentum Mastermind give you the roadmap to success and help you build a strong business foundation. Hundreds of business owners have seen their businesses grow with our plan — now it's your turn!
1000+ Business Owners Served
4+ Million in Revenue Generated from Mentees
20+ Years of Combined Experience
1 Research-Based Program
Trying to grow your business on your own can be hard...if you don't have our roadmap.
Our course will help you avoid not reaching your ideal clients.
Our course will help you avoid operating out of your personal finances instead of your business account.
Our course will help you avoid guessing your next marketing plan. Because you don't have a clear plan, you hesitate and hope something works (and you've tried just about everything).
Our course will help you avoid not having any systems and workflows set up. You're on the computer at all hours of the night, because you don't have a client workflow established.
CONTENT SECTION
What you will learn:
YOUR ROAPMAP FOR SUCCESS
In 2019, Dr. T studied the success of Black women photographers for her doctoral dissertation.She found six key areas that led to the success of all photography business owners.From her research, she created a roadmap for success that has led to over 4 million in revenue for photographers that follow her methodology.
MINDSET
Ready to reach the next level? Embracing a positive attitude and being willing to adjust are pivotal to achieving your desired success.
Your mindset and openness to change are critical to your success.
We can't want success more than you do. If you commit to showing up and doing the work, we can help you accomplish your goals.
PRICING & PRODUCTS
This section is designed to help service providers understand how to correctly price their services and products when selling to clients. Participants will learn how to calculate a fair price for their services, as well as how much to charge for prints, albums, digital downloads, and other products they offer.
They will also learn how to effectively market and sell these products during a client's photo session or ordering appointment. Strategies for building up client loyalty and increasing repeat sales will be discussed in detail. Upon completion of the course, participants will have the knowledge and confidence needed to price their services accurately and successfully include products in their client sales.
IDEAL CLIENT + BRAND IDENTITY
We'll figure out what makes you happy and what got you into photography in the first place. Then, we'll work to establish a genre that brings joy to your business and the clients you've always dreamed about but never could reach.
WEBSITE OVERHAUL
Using Showit, we will build your new website together to attract your dream clients using the StoryBrand framework.
This section will help entrepreneurs who want to learn how to drive traffic and increase sales using email marketing, revamping websites, and overhauling brand aesthetics. The course will cover the fundamentals of creating a successful sales funnel including best practices for email marketing, website design and optimization, understanding the latest trends in branding, setting up A/B testing campaigns, measuring and optimizing your ROI on website traffic, and understanding how to use analytics and insights to help inform decisions. We'll also look at the importance of improving user experience (UX) when creating a sales funnel.
By the end of this section, you should understand exactly how to create a strong sales funnel that drives conversions and increases overall website traffic.
WORKFLOWS & SYSTEMS
Using Sprout Studios, we will set up your lead forms, invoices, booking links, and pricing guides.
We will take a deep dive into how much you should be making per session and revise your prices for sessions, and to include products to help you reach your income goals
MARKETING & CONTENT PLANNING
This module will teach entrepreneurs a comprehensive plan for attracting their ideal clients.
It covers the fundamentals of creating effective client attraction strategies, including crafting newsletters, Facebook ads, and content planning. The course will provide an understanding of how to identify and reach target audiences through different channels and how to create custom messaging that resonates with those audiences. It will also cover best practices for developing relationships with potential clients and setting up a system for converting leads into paying customers. By the end of this course, students will have the skills they need to attract the type of clients they love working with.
Next, you will have the opportunity to learn and actively participate in our bi-weekly course with accountability check-ins that provide you with a step-by-step roadmap to improve the six key components of your photography business. And everything you learn can be entered into your comprehensive course workbook.
And finally, the time to watch your business grow has arrived. With our roadmap, you'll be walking into your next season ready to prosper—leaving your worries behind. You will be surprised at how much your confidence and business will improve when you follow a strategy that is backed by research (and not fluff).
Gaining momentum in your business is easier than you may realize. With the Mastermind, you'll find that missing piece, which one former member describes as, "a group well worth its weight in gold." Below is a brief overview of what you will gain when you join us.
WEEKLY GROUP CALLS:
THE HOT SEAT + CO-WORKING WITH PEERS
Get ready to level up your business! Every week, we'll assess our 'wins' from last time and check that everyone's completed their homework. Plus, one cohort member will be on the hot seat — they will receive personalized feedback from our mentors AND peers!
And no worries; each member gets more than one chance in the heat, and you never know when you’ll be called on.
The final hour of the call is dedicated to coworking with your peers.
Use this to either begin working on a task for next week or make any changes based on feedback from yourself or your peers. The average weekly call is two-three hours.
ONLINE SUPPORT AT YOUR FINGERTIPS
As a Momentum Mastermind member, you have access to our online Slack channel, where Dr. T and the team of coaches and peer leaders are ready to provide ongoing support, encouragement, and resources — whatever is needed to support you on your journey! You can get answers to your burning questions, client emergencies, or additional help on tasks as soon as needed. It’s the place to cry, celebrate, and cheer each other on.
COURSE MODULES
Unlock the doors to success with our six core modules on Mindset, Ideal Client + Brand Identity, Workflow + Systems in Sprout, Pricing, In-Person Sales, Website Revisions, and a solid Marketing plan! Each month we'll provide a new key for you to access the curriculum before class so that no matter how many times you need it — you can always open up these materials for success!
OUR COURSE WORKBOOK
Dr. T has made the Momentum Mastermind experience even more accessible with their comprehensive 100+ page workbook!
Whether you're a digital learner or prefer to write things down, Dr. T's got your back — grab either the digital copy (already included in membership) or the printed version available for purchase online.
TRUSTED RESOURCES
Have you ever felt like there just weren’t enough resources to create the marketing plan of your dreams? With your Momentum Mastermind membership, Dr. T's expertise and resources are just a click away! From website and email templates, Black Friday plans, and Mini Sessions ideas — be ready for creative new strategies that will take your business to the next level.
GUEST SPEAKERS
Our members have exclusive access to the best-of-the-best in their respective industries, with periodic guest calls from experienced pros for SEO, Pinterest, and Branding. These guest mentors will support your business journey — providing invaluable advice and support to help you reach your goals!
Dr. Tomayia Colvin is the visionary + leader behind The Momentum Mastermind. She has experienced the highs + lows of turning a love of photography into a full-time business (especially when you try to tackle it alone). Our Momentum Mastermind is meant to eliminate the burden of diy and move your business forward with proven strategies (and a little tough love). Welcome to the MM family!
Post-Pandemic Pricing
CHOOSE WHAT'S RIGHT FOR YOU + YOUR BUDGET
Ask us anything. Really.
Our course orientation is February 23, 2023, at 7 PM CST.
Class starts on Thursday, March 2, 2023 at 7 PM CST
Our class is every Thursday from 7 PM-9 PM CST. Additional co-working time with your cohort members is available from 9 PM-10 PM CST, although members have been known to stay up past midnight chatting and connecting.
Normally there are 10-15 people in every cohort.
Month Two and Beyond—Sprout Studio CRM for invoicing, client communication, collecting leads, client galleries, and email marketing, & QuickBooks Freelance version. Month Four and Beyond: Showit Website.
(1) Set up a business checking account.
(2) Set up a business email address.
(3) Set up as an actual business in your town, city, or state.
(1) Invoices
(2) Contracts
(3) Email Marketing
(4) Lead Generation
(5) Galleries
You can be a new business owner looking to set things up officially or a seasoned business owner who’s ready to tighten your processes up and book your dream clients.
Payment is due at enrollment of $299 a month, $2500 paid in full (save $191 when you pay in full) , or $155 bi-weekly.
We’ll read the following books: StoryBrand by Donald Miller, You Are a Bass Ass at Making Money, & Atomic Habits.
Yes, quarterly we will have quarterly speakers to bring insight and growth to our community.
No. Our Momentum Mastermind is for entrepreneurs ready to scale and grow their businesses to the next level.
You should be prepared to spend 2-3 hours a week outside of class time to complete assignments.
Proven Results from Members
MICHAEL T DAVIS
Enrolling in the Momentum Mastermind taught by Tomayia was the best thing I could have ever done for my photography business. Through her mentorship, I learned strategies and techniques to help me take my business to the next level. She shared her own personal experiences of running a successful photography business, which gave me insight into the industry that I wouldn't have found anywhere else. After attending the Momentum Mastermind, I feel more confident in my skills and am now seeing tangible results from the strategies I've implemented. It's truly been an invaluable experience!"
TCHANAVIA (TCHA) LASTIE
I joined the Momentum Mastermind taught by Dr. Tomayia when I was looking for ways to approach my photography business differently. It was the best decision I ever made! With the help of her guidance and expertise, I have gained more confidence in myself, my work, and my ability to create a profitable business even while working full-time on other projects. The personal growth and creative motivation that I have gained from participating in this program are incredible and have been a game-changer for me. If you are looking to take your photography career to the next level, I would highly recommend investing in your own growth with the Momentum Mastermind.
QUINTIN (Q) CARSON
I cannot overstate how thankful I am for joining the Momentum Mastermind program taught by Tomayia. It has been such a valuable and rewarding experience and has completely changed the trajectory of my photography business. Under Dr. Through Tomayia's guidance and expertise, I have the ability to generate enough income from my business to live a live I enjoy. If you want to take your photography career to the next level, then you should absolutely invest in yourself and enroll in the Momentum Mastermind!
Success leaves clues
CLIENT INTAKE FORM
NEW COHORTS ARE FILLING UP